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Multi-channel

eCommerce today is multi channel, these posts will help you increase your sales across multiple channels.
This is a MUST read for any entrepreneur who’s serious about his eCommerce business.

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Generating Sales for eCommerce With a Winning Instagram Advertising Strategy

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Max Godin
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Social media has long been the go-to for eCommerce sellers who are looking to generate more traffic to their listings and ultimately gain more sales. Facebook has been very popular but is actually becoming a much too crowded, much too competitive space, which is why I wanted to introduce you to a very attractive alternative: Instagram. Thanks to eCommerceCEO I can now explain why you are better off focusing your energy on Instagram advertising: Marketing…
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B2B Ecommerce: A Must-Read Start to Finish Guide!

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Max Godin
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Intro to B2B eCommerce B2B or business to business eCommerce is when one business sells and markets its products and services to another business via an online marketplace or channel. As with b2c or business to customer eCommerce retail, the main idea here is to reach a larger target market and process and fulfill orders in the most efficient way possible. From the buyer or the other business’s end, they are interested in finding transparent…
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What Everybody Ought to Know About Magento eCommerce

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Max Godin
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What is the Magento eCommerce platform? Magento is an eCommerce platform that is ‘open-source’ as well as a CMS or Content Management System. In a nutshell, Magento is a software for building and managing internet-based stores. When it comes to eCommerce store hosting there are two main categories: Downloadable as is the case with Magento. In this instance I am only referring to the open source which can be downloaded.  SaaS or Software as a…
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The Beginner’s Guide to Selling on Walmart Marketplace Successfully

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Max Godin
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Many sellers who already sell on eBay and Amazon are looking to expand their eCommerce business and rightfully so. There are a number of marketplaces you can actually make money on today, which sellers are unaware of, let’s cross Walmart off that list together! Selling on Amazon for many presents an opportunity ripe for the taking, especially if you already have an established customer base on other marketplaces.  Why not tap into a new revenue…
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Everything You Wanted to Know About Shopify Pricing Before Opening a Store!

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Max Godin
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Shopify is arguably the ultimate retail platform on which one can open and manage their own independent eCommerce store. But a second before gaining your independence from the likes of eBay and Amazon you are going to want to figure out what this privilege is going to cost you ie: What pricing plans are available to you. What additional fees there are – including but not limited to transaction fees. Shopify POS pricing. What Shopify…
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What everyone ought to know about choosing a Shopify theme for their website!

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Max Godin
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Shopify is a great platform for eCommerce sellers who want to showcase their wares on a website which looks stunning, yet requires minimum effort to execute. This is the premise that Shopify was built on, yet one step before you can finish setting up your online retail business, you will need to choose a Shopify theme for your store. Themes are uber important as they are the front end of your sales process and are…
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How to Choose Your Inventory Management Software- The Essential Guide

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Max Godin
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If you are seriously considering investing in inventory management software in order to better manage your eCommerce business – this post is for you! Inventory management software will help you: Track the products you sell. Easily and quickly locate items. Help you restock before you enter the ‘red zone’. Ensure you are not over-selling beyond inventory capabilities.  Synchronize your inventory among multiple sales channels.  Sounds great – right? Definitely! But: Which features are crucial when…
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The Best Fulfillment strategies for Amazon Seller Fulfilled Prime

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Max Godin
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Seller Fulfilled Prime is a viable alternative to Fulfillment by Amazon, especially if you’re tired of high storage fees, dimension restrictions, and the limited service of FBA (for example, it cannot be used for Walmart orders). For those considering taking the jump, we’re sharing a few strategies to nailing SFP. Recap: What is SFP Seller Fulfilled Prime (SFP) allows sellers to qualify for Amazon Prime without using Amazon’s own fulfillment service, Fulfillment by Amazon (FBA).…
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